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Blue Ocean Strategy
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Blue Ocean Strategy

Written By : W. Chan Kim & Renee Mauborgne
Performed By : Z. Furman
Published By : Gildan Media Corp.
Length : 7 hours
Categories : Strategy & Business Development
Marketing
Sales
Price : $24.98
Buy Now...
 
“Don’t Compete with Rivals—Make Them Irrelevant!”
 
 
Winning by Not Competing! This International Bestseller upends traditional thinking with principles and tools to make the competition irrelevant.
In a book that challenges everything you thought you knew, W. Chan Kim and Renée Mauborgne assert that tomorrow’s leading companies will succeed, not by battling their rivals for market share in the bloody “red ocean” of a shrinking profit pool, but by creating "blue oceans" of untapped new market spaces ripe for growth.
Based on a study of 150 strategic moves, spanning more than a hundred years and thirty industries they provide a systematic approach that every company can use to render rivals obsolete and unleash new demand:
·         Reconstruct market boundaries
·         Focus on the big picture
·         Reach beyond existing demand
·         Get the strategic sequence right
·         Overcome organizational hurdles
·         Build execution into strategy
 
“I recommend Blue Ocean Strategy to any executive in the private or public sector. It shows how to break from the status quo, create a winning future strategy, and execute this fast at low cost. As much a practical guide as an eye-opener.”
                                    --William J. Bratton, Chief of the Los Angeles Police Department,
                                       Former Police Commissioner of the City of New York
 
Author
W. Chan Kim is the Boston Consulting Group Bruce D. Henderson Chair Professor of Strategy and International Management at INSEAD.
 
Renée Mauborgne is The INSEAD Distinguished Fellow and a professor of strategy and management.
 

 




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Have you always loved reading but sometimes find it hard to find the time? Theres nothing quite like curling up with a good book but many of us cant do that as much as wed like. We sacrifice this special time because we have so many other things to do each day. Its a common problem and its the reason why people on average are not reading as much as they once did. Audio books bring the story to life just as the storytellers of the past did. They allow you to experience the book in a whole new way; in the way the writer felt and heard it in their head. You can feel the emotion when you allow audio books to let the story come to life.

My Friend Flicka
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 		Categories :  Animals
Under 10s
Over 10s
 
Publisher :  Harper Collins US
Author :  Mary O'Hara
Narrator :  Michael Louis Wells
 
Length :  10 hours (Unabridged)
 
Physical Price :  .95
Download Price :  .95
 
Format :  Encoded Windows Media
   

"A beautiful book... It will pass into that borderland where some of the best-loved books in the English tongue hold their immortality, on the shelf with Treasure Island, and Dumas and Dickens and Muting on the Bounty."  --- New York Herald Tribune

It seems Ken can't do anything right. He loses saddle blankets and breaks reins... but then comes the worst news yet: a report card so bad that he has to repeat a grade. How can you tame the dreamy mind of a boy who stares out of the window instead of taking an exam? Enter Flicka, the chestnut filly with a wild spirit. Over the course of one magical summer, both will learn the meaning of responsibility, courage, and, ultimately, friendship.